Shoppers in Dereham have been invited to check out the improvements made to one of the town’s supermarkets.
Aldi in Napier Way has revealed its fresh new look for the town’s store after it re-opened to customers on Thursday, June 29.
The refreshed shop offers increased space, dedicated to fresh British meat and fish, as well as the Lacura health and beauty products, award-winning beers, wines and spirits, Mamia babycare products, and a new and improved ‘food to go’ section, offering a choice of fresh salads, sandwiches and sushi for customers.
Aldi store manager, Nick Barnard, said: “The store is looking fantastic, and we can’t wait to welcome our loyal customers back so they can see it for themselves. We’re committed to making sure that the shopping experience each customer enjoys in our stores is on a par with the products and service they’re used to.”
Standing at 1,254 sqm of retail space, the transformation is part of Aldi’s £600m investment into further improving its stores and services across the UK and is based on feedback from more than 50,000 customers.
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The format has been created to make shopping easier for customers and the store will now have more space and clearer signs to make shopping effortless. Fresh bread and cakes have been moved to the last aisle, preventing them from getting squashed under customers’ shopping, and the store will now offer new, easy-to-browse freezers.
The Dereham store employs 28 members, and the refurbishment will create additional jobs.
During reopening week, the store will be offering a range of outdoor items, including a metal frame pool for £129.99, an inflatable kayak for £54.99 and kites for £9.99.
Aldi’s opening time will be between 8am to 10pm Monday to Saturday, and on Sunday’s will be between 10am to 4pm.
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